We are very happy that such well-known brands as Halls, LVMH and Mitsubishi Motors trust us with their partnership integrations.
At the end of 2021 and beginning of 2022, these brands ran partnership integrations with the aim of hooking the audience of different streamers. Average in every integration 144 streamers, 6 033 insertion, 1 326 306 coverage and 0,33% CTR.
Now let's take a closer look at each case.
Can AI replace real influencers? Virtual influencers, created using AI, can engage with audiences and promote products just like real bloggers. The concept isn't new, with early examples like the band Gorillaz. Brands are increasingly using virtual personas, such as Lil Miquela and Imma Graham, for marketing, benefiting from their consistent availability and the ability to target diverse markets. However, they rely on the human teams behind them and can't replicate spontaneous moments. For more details on how virtual influencers are reshaping marketing, read the full article.
Discover how our talented colleagues seamlessly integrated client advertisements into a popular YouTube streamer's video using StreamO, ensuring a smooth viewer experience. This project exemplifies our ability to deliver engaging content that blends naturally with livestreams. Read the full article to learn more!
In June 2024, Uplify attended Gamescom in Latin America, securing 10 new agreements through 50+ meetings. The team showcased innovations and discussed gaming trends with key partners like Crafton and Netease. The event enhanced Uplify's market understanding and engagement. Read the article to learn more about Uplify's media updates.