TL;DR: The new features on Uplify in May 2023 include CTR improvement with personalized product links, improvements in the loyalty program and blocked campaigns, and bug fixes throughout the platform.
CTR Improvement: Personal Product Link
Creators now have the ability to copy a unique link for each creative that redirects to the sponsor's website. This link can be pinned in the chat or placed in the stream description. Click counting, fraud blocking, and parameters work the same way as for the usual chat link.
Uplify's presence at EGS 2023 was a unique opportunity for Mexican content creators to learn about a platform that can help them monetize their work and grow their careers.
In November 2023, significant changes were made to the tools for streamers under agency conditions. Improvements were implemented in the functionality of interactive formats, adjustments were made to the top visitors' data in Uplify Link, and numerous minor bugs were fixed.