TL;DR: In June 2023, Uplify introduced new features and improvements. The new monetization option, called Action Bonus, allows creators to earn additional rewards for targeted actions performed by users on sponsors' websites. The campaign display interval can now be adjusted for all formats. The referral program has a new bonus system to further motivate creators. The update also includes improvements to the creator's dashboard, statistics collection, client analytics, fraud-blocking page, and partner dashboard.
New Monetization Option: Action Bonus
Uplify now offers creators the opportunity to earn rewards not only for impressions but also for targeted actions. When a customer visits a sponsor's website and performs a specific action like registration, placing an order, or subscribing to a newsletter, the creator will receive a bonus. Uplify's algorithms calculate the budget for CPM (Cost per Mille) and CPA (Cost per Action) and ensure the delivery of targeted actions throughout the entire sponsorship campaign.
Creative Display Interval for All Formats
Creators who prefer automatic creative placement now have the ability to adjust the frequency of impressions across all formats. Previously, this feature was available only for fullscreen format, but now it extends to PIP, banner, and custom formats as well.
New Bonus System for the Referral Program
We have made significant technical preparations for a major update to the referral program. We understand that our community has grown largely through referrals, and we are committed to motivating our creators even more.
Uplify's presence at EGS 2023 was a unique opportunity for Mexican content creators to learn about a platform that can help them monetize their work and grow their careers.
In November 2023, significant changes were made to the tools for streamers under agency conditions. Improvements were implemented in the functionality of interactive formats, adjustments were made to the top visitors' data in Uplify Link, and numerous minor bugs were fixed.