In November 2021, a major CS:GO tournament took place in Copenhagen — Blast Premier: Fall Finals 2021. Such competitions always arouse great interest among fans from all over the world. For the Russian-speaking audience, Blast Premier was broadcast by WePlay Esports, the flagship company of the WePlay Holding Esports group.
WePlay Esports broadcasts included not only matches with commentators, but also an analytics studio where games were discussed.
Some of the commercials were placed in the broadcasts during the match with the help of the partner of the WePlay Esports studio at the Blast Premier tournament — the Uplify service.
Uplify is a technological solution for sponsorship integrations in live broadcasts. Brands receive effective and unblockable sponsorship integrations, which even Adblock passes, since advertising is embedded directly into the video. So studios and streamers get the opportunity to further monetize their content.
Discover how our talented colleagues seamlessly integrated client advertisements into a popular YouTube streamer's video using StreamO, ensuring a smooth viewer experience. This project exemplifies our ability to deliver engaging content that blends naturally with livestreams. Read the full article to learn more!
Em junho de 2024, a Uplify participou da Gamescom, o maior evento de negócios de jogos na América Latina. Durante o evento, a Uplify fechou novos acordos, apresentou inovações e discutiu tendências emergentes na indústria de jogos. A participação proporcionou networking valioso e colaboração com grandes nomes do setor. Leia a matéria completa para saber mais sobre nossa experiência e insights da Gamescom!
In June 2024, Uplify attended Gamescom in Latin America, securing 10 new agreements through 50+ meetings. The team showcased innovations and discussed gaming trends with key partners like Crafton and Netease. The event enhanced Uplify's market understanding and engagement. Read the article to learn more about Uplify's media updates.